Description:
execute content strategy cross targeted platform of social media.
Develop editorial content marketing calendar and deliver engaging content.
Undertake content marketing initiatives to achieve content marketing objective.
Write, edit and proofread content.
Conduct physician interviews and live talks.
Work with graphic designers, videographers,etc. to produce high quality content.
Support content manager to manage and develop media partnerships.
Support both print and digital campaigns to generate interaction, brand exposure for local market.
Share content through various channels, ensuring strong web presence.
Optimize content considering SEO Analytics.
Share content through various channels, ensuring strong web presence.
Track web analytics to ascertain content engagement and retention levels.
Receive customer feedback and generate ideas to increase customer engagement.
Any other special program/project assigned by direct line manager.
Requirements:
Bachelor’s degree or above in marketing, communication, PR, literature, or journalism.
Writing, copy editing, and proofreading experience.
Creative and able to develop original content that provokesengagement.
Excellent written and verbal communication in Chinese.
Good command of written and spoken English.
Proficient in Microsoft Office and Social Media editing platforms, i.e. Wechat, Weibo, Zhihu, Dianping, Linked-In, Douyin, Redbook etc.
Basic knowledge of medical area is a plus.
Photo editing & Video clip skill is a plus.
專業要求:不限
該職位發布已超過90天,可能已過期!